My Forever DNA® Is BBB A+ Rated: Why Trust Matters in DNA Testing
My Forever DNA® is a Better Business Bureau Accredited Business with an A+ rating, the BBB's highest rating. For families seeking answers about biological relationships, this recognition reinforces our commitment to transparency, responsive service, and customer care.
Since 2015, our woman-owned, Omaha-based company has helped families across the United States access private DNA testing with professional laboratory analysis and real human support.
What Does My Forever DNA's BBB A+ Rating Mean?
The Better Business Bureau (BBB) evaluates businesses using information about their marketplace conduct, complaint handling, transparency, and other business practices.
An A+ is the highest rating available in the BBB system.
My Forever DNA® currently holds an A+ rating and has been a BBB Accredited Business since January 23, 2018.
- Business transparency: BBB considers whether a company provides clear, reliable information about its business practices.
- Complaint handling: BBB considers how a business responds to customer concerns and works toward resolution.
- Customer communication: responsiveness and accountability contribute to the broader record BBB evaluates.
- Time in business: BBB considers the company's operating history as part of its rating system.
- Accreditation standards: BBB Accredited Businesses commit to following the BBB Standards for Trust.
Verify our rating directly: Visit the official My Forever DNA® BBB Business Profile to review our current A+ rating, accreditation status, and business information.
BBB Accreditation and Laboratory Accreditation: Why Both Matter
When choosing a DNA testing provider, two types of trust are important: the company helping you through the process and the laboratory performing the genetic analysis.
BBB Accreditation
BBB accreditation relates to a company's business practices, transparency, accountability, and commitment to customer trust.
My Forever DNA® is BBB Accredited and holds an A+ rating.
AABB Laboratory Accreditation
AABB accreditation relates to the standards followed by a facility conducting biological relationship DNA testing.
My Forever DNA® works with Universal Forensics Corporation (UFC Lab), an independent U.S.-based laboratory partner accredited by AABB for relationship testing.
Together, these distinctions help customers understand both the service experience provided by My Forever DNA® and the professional laboratory standards behind their relationship testing.
Why Trust Matters When Choosing an At-Home DNA Testing Company
DNA testing often involves deeply personal family questions. Customers deserve a provider that combines reliable scientific testing with privacy, straightforward communication, and support from real people.
Real DNA Specialist Support
Our team helps customers understand which test fits their situation, who should participate, and what to expect throughout the process.
Private, Confidential Testing
We focus on discreet sample collection, careful handling of customer information, and private delivery of completed DNA results.
Professional Laboratory Analysis
Samples are analyzed by our independent U.S.-based AABB-accredited relationship testing laboratory partner.
No Online Portal Required
Our standard at-home testing process does not require complicated barcode activation or account registration to receive results.
Clear Testing Instructions
Collection materials and straightforward instructions help customers complete their samples conveniently at home.
Personalized Customer Care
As a woman-owned company serving families since 2015, we believe every customer deserves thoughtful, responsive support.
Learn more about our approach in the My Forever DNA® Trust & Transparency Statement.
What Makes My Forever DNA® Different?
We believe DNA testing should combine scientific precision with human-centered care. Our goal is to offer more than an automated transaction or a test report.
- Woman-owned and U.S.-based: providing personal DNA testing support from Omaha, Nebraska.
- Trusted since 2015: helping families access relationship DNA testing for more than a decade.
- BBB A+ rated: a publicly verifiable business rating and accreditation record.
- Dedicated DNA Specialists: real people available to help with test selection, collection, and result questions.
- Private PDF results: completed reports are delivered by email to the recipients authorized on the Result Notification Form.
- Privacy-focused service: customer DNA information is not sold or added to third-party ancestry databases.
For additional insight into our service, read My Forever DNA® customer stories.
How Accurate Is My Forever DNA® Testing?
Accurate relationship DNA testing depends on professional laboratory analysis, appropriate genetic markers, quality controls, and careful interpretation.
My Forever DNA® coordinates testing through a U.S.-based AABB-accredited relationship testing laboratory partner.
24 DNA Genetic Markers
Qualifying paternity, maternity, and twin zygosity testing uses a 24-marker genetic analysis panel.
46 DNA Genetic Markers
Qualifying extended-family comparisons, including sibling, grandparent, and aunt or uncle DNA testing, use 46 genetic markers.
Explore our AABB-accredited DNA testing information for more details about laboratory standards and genetic analysis.
How Does At-Home DNA Testing Work?
My Forever DNA® makes at-home testing straightforward, with professional laboratory analysis and personal support throughout the process.
Choose Your DNA Test
Select the appropriate test for your biological relationship question. A DNA Specialist can help you choose if you are unsure.
Collect Your Samples at Home
Most standard tests use painless cheek swabs. Follow the included instructions to collect and label the required participant samples.
Return Samples for Laboratory Testing
Send the samples and completed forms according to the kit instructions. Our laboratory partner performs the genetic analysis.
Receive Your Results Privately
Completed reports are delivered securely by email to authorized recipients. Our team is available if you have questions about the process or report terminology.
See the full process in our How At-Home DNA Testing Works guide.
Which At-Home DNA Tests Can You Choose?
My Forever DNA® offers different testing options depending on the biological relationship you need to evaluate.
Need a standard paternity test? Explore our Home Paternity DNA Test Kit, or contact a DNA Specialist for help selecting the right option.
Privacy and Discreet DNA Testing Options
Some family situations require additional flexibility in sample collection or participant arrangements.
My Forever DNA® offers discreet testing options using approved alternative DNA samples when a standard cheek swab is not possible.
- Alternative DNA samples: certain personal items may be suitable for laboratory analysis when approved for the case.
- Private collection: standard informational tests can be completed without visiting a medical clinic.
- Multi-location options: participants living at different addresses can arrange separate collection kits.
- Personal guidance: DNA Specialists can explain sample requirements before customers place their orders.
Alternative-sample testing requires suitable biological material and laboratory processing. Sample viability depends on the item, age, condition, storage, and handling. Only submit samples you are legally authorized to provide.
Explore our discreet DNA testing options or learn more about our privacy approach in the Privacy Policy.
At-Home DNA Testing vs. Legal DNA Testing
At-home DNA testing is ideal for families seeking private biological relationship answers for personal knowledge. If the results are needed for official use, a different collection process may be required.
At-Home Informational Testing
Designed for private relationship questions and peace of mind.
- Convenient home sample collection
- Professional laboratory analysis
- Private result delivery
- Personal and informational use
Legal DNA Testing
Designed for qualifying situations requiring officially documented testing.
- Identity verification
- Approved or witnessed collection
- Documented chain of custody
- Case-specific legal requirements
If you need DNA results for court, custody, immigration, child support, birth certificate changes, or another official purpose, explore our legal DNA testing options before collecting samples.
Frequently Asked Questions About My Forever DNA® and BBB Accreditation
Is My Forever DNA® BBB Accredited?
Yes. My Forever DNA® is a Better Business Bureau Accredited Business and has held BBB accreditation since January 23, 2018. Customers can verify this on our official BBB profile.
What is My Forever DNA's BBB rating?
My Forever DNA® holds an A+ rating from the Better Business Bureau. A+ is the highest rating in the BBB rating system, which evaluates business practices, customer interactions, complaint history, and related information.
Does BBB accreditation mean the DNA laboratory is accredited?
BBB accreditation applies to the business. Laboratory accreditation is separate. My Forever DNA® works with Universal Forensics Corporation, UFC Lab, an independent U.S.-based laboratory partner accredited by AABB for relationship DNA testing.
How accurate is My Forever DNA® paternity testing?
Qualifying standard paternity tests can provide a probability of paternity of 99.999% or higher when paternity is supported by the DNA analysis. If the alleged father is excluded, the report identifies that exclusion. Testing is performed through our professional laboratory partner.
Is My Forever DNA® a woman-owned business?
Yes. My Forever DNA® is a woman-owned, Omaha-based business that has provided DNA testing support to families since 2015.
Can I collect my DNA samples at home?
Yes. Standard informational relationship DNA tests use convenient cheek-swab collection at home. Samples are then returned for professional laboratory analysis.
Do I need an online account or portal to receive results?
No. Standard My Forever DNA® at-home testing does not require barcode activation or an online results portal. Completed PDF reports are delivered by email to authorized recipients.
How does My Forever DNA® protect customer privacy?
My Forever DNA® focuses on confidential service, private results, and personal customer support. The company states that customer DNA information is not sold or placed into third-party ancestry databases. You can review our Privacy Policy for further details.
Can DNA test kits be sent to different addresses?
Yes. My Forever DNA® offers multi-location testing options for participants who need separate collection kits shipped to different addresses.
Are standard at-home DNA tests court-admissible?
Standard self-collected at-home tests are intended for personal knowledge. Legal or official use may require identity verification, approved collection, documented chain of custody, and other procedures required by the requesting authority.
How do I choose the right DNA test?
Start with the biological relationship you want to evaluate and the participants available for testing. A My Forever DNA® Specialist can help explain the available options before you order.
Trust, Accuracy, and Real Human Support
Our A+ BBB rating and long-standing accreditation reflect the business standards we work to uphold, while our AABB-accredited laboratory partnership supports professional genetic analysis.
For families seeking answers about paternity, maternity, siblings, or other biological relationships, My Forever DNA® combines private collection options with personal guidance from real people.
Explore our at-home DNA test kits, review our BBB accreditation information, or contact My Forever DNA® for help choosing the right test.
Important information: BBB ratings and accreditation concern business practices and customer interactions and are separate from laboratory accreditation. My Forever DNA® relationship DNA tests are intended for informational use unless an appropriate legal chain-of-custody process is specifically arranged. These products are not medical devices and are not intended to diagnose, treat, prevent, or assess medical conditions. Laboratory accreditation applies to the accredited testing facility. BBB ratings and accreditation status can be verified through the official BBB Business Profile.
